Akio Morita Quotes

In the United States businessmen often do not trust their colleagues. If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.

Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.

...the differences between U.S. and Japanese companies go beyond the cultural.

...I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.

...the key factor in industry is creativity. I said there are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others is self defeating in business.

I have had my difficulties with the American legal system, and so I feel qualified to talk about it.