Steve Jobs Quotes

My opinion is that the only two computer companies that are software-driven are Apple and NeXT, and I wonder about Apple.

Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?

A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.

If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.

Unfortunately, people are not rebelling against Microsoft. They don’t know any better.

I feel like somebody just punched me in the stomach and knocked all my wind out. I'm only 30 years old and I want to have a chance to continue creating things. I know I've got at least one more great computer in me. And Apple is not going to give me a chance to do that.

It's rare that you see an artist in his 30s or 40s able to really contribute something amazing.

Most people don’t have very many numbers in their address book they use their recents as their address book. Right? How many of you do that? I bet more than a few.

I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

You‘ve got to start with the customer experience and work backwards to the technology.

By the way, what have you done that's so great? Do you create anything, or just criticize others work and belittle their motivations?

Real artists ship.

We also know first hand that Flash is the number one reason Macs crash.

Every once in a while a revolutionary product comes along that changes everything. It's very fortunate if you can work on just one of these in your career. … Apple's been very fortunate in that it's introduced a few of these.

It will go down in history as a turning point for the music industry. This is landmark stuff. I can't overestimate it!